Liz Bacelar and HBO's Steve Cardwell

HBO on how Westworld engages with superfans

At the core of the success of Westworld - HBO’s hit show that has had the most successful series debut in its history - is its engagement with fans, says Steve Cardwell, director of program marketing at the network....
SXSW 2018

In-Depth: The big takeaways from SXSW Interactive 2018

While there were keynote talks about everything from quantum computing to expeditions to Mars at SXSW Interactive this year, underpinning the festival more than ever was a more down to earth reflection on society, from the idea of being human, to women and diversity, and a growing need for trust. ...