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digital snippets e-commerce film social media technology

Digital snippets: Calvin Klein, Tommy Hilfiger, Net-a-Porter, ModCloth, Nasty Gal, Dove

A round-up of the latest stories to know about surrounding all things fashion and tech…

calvinklein_bieber

  • Justin Bieber drives 3.6m+ new social followers for Calvin Klein [WWD]
  • Tommy Hilfiger becomes digital showroom pioneer [Pursuitist]
  • Net-a-Porter hints at launch of new social commerce experience [The Drum]
  • What changes at ModCloth and Nasty Gal mean for e-commerce [TechCrunch]
  • Dove’s latest film encourages girls to love their curls [AdWeek]
  • Footwear brand Merrell invites Sundance attendees to virtual reality hike [PSFK]
  • Op-ed: A picture is worth a million likes [BoF]
  • Why celebrity casting is spring’s biggest campaign trend [Fashionista]
  • Microsoft’s HoloLens presents a bold near-future for augmented reality [WGSN/blogs]
  • Are magic mirrors the next big thing? [Retailing Today]
  • Ringly has raised $5.1 million to make cocktail rings that light up when you get a notification [Business Insider]
Categories
data digital snippets e-commerce film social media Startups

Digital snippets: Gap, H&M, L’Oréal, Dove, Lyst, Jelly

Here’s a highlight of the best stories in the fashion and tech space over the past week…

Gap_PinterestGIF

  • You can now pin animated GIFs: here’s Gap’s (as pictured) [Fashionista]
  • Will David Beckham’s H&M Super Bowl ad be #covered or #uncovered? [Fashionotes]
  • L’Oréal’s Matrix offers stylist’s-eye view with Google Glass [BrandChannel]
  • Dove launches short film, “Selfie”, about women’s self-image at Sundance [Creativity]
  • Meet the stylish Sapeurs, the Congolese stars of Guinness’ new ad and doc [Co.Create]
  • Why Amazon’s data store doesn’t scare people, but Facebook’s does [AdAge]
  • Lyst, a fashion e-commerce aggregator, raises $14m more, plans beacon rollout with PayPal [TechCrunch]
  • Keep.com helps you shop for items on Instagram [Mashable]
  • Nine unexpected ways retailers are using your data [Fashionista]
  • Vogue hosts its first Google+ Hangout celebrating The Fashion Fund [Vogue]