A round-up of everything you might have missed in relevant fashion, retail and tech industry news over the past week.
TOP STORIES
- Inside Magic Leap’s quest to remake itself as an ordinary company (with a real product) [Wired]
- Surprise, no one buys things via Alexa [TechCrunch]
- New York Post Supreme ad turns tabloid into impossible to find commodity [NY Times]
- Adidas has a clever plan for staying relevant: withholding its biggest hits [QZ]
- Toward a different language of size [NY Times]
TECHNOLOGY
- How fashion retailer H&M is betting on artificial intelligence and big data to regain profitability [Forbes]
- Wayfair unleashes mixed-reality shopping [RetailDive]
- Starbucks may let customers pay with bitcoin [CNN]
- Red Bull, Swarovski test Kik’s cryptocurrency rewards app [MobileMarketer]
SUSTAINABILITY & PURPOSE
- Could rental fashion help us become more sustainable? [Harper’s Bazaar]
- Walmart tried to make sustainability affordable. Here’s what happened [QZ]
- Esprit and IndustriALL collaborate to improve workers’ rights [FashionUnited]
RETAIL & E-COMMERCE
- Online retailers are using empty mall spaces to test products [Digiday]
- Are retail stores now museums too? New beauty shop charges you to enter [Observer]
- 9 tips for mastering the in-store experience [BoF]
- Most consumers abandon online shopping carts due to lengthy checkouts [WWD]
- Casper to open 200 stores across North America [RetailDive]
- Levi’s unveils Project F.L.X. customization studio in Downtown LA [WWD]
- Why isn’t Zara on every street corner? [Forbes]
- Debenhams begins roll-out of in-store gyms [TheIndustry]
- Store, café or art gallery? The rise and rise of the concept store [FashionUnited]
MARKETING & SOCIAL MEDIA
- L’Oréal brings AR makeup sampling to Facebook [MobileMarketer]
- How the #VanLife movement is influencing car design [FastCompany]
- ‘Stories’ was Instagram’s smartest move yet [Recode]
- Snapchat expands Shoppable AR to its top creators [Digiday]
- How Poshmark’s sellers made $1B off the ‘social mall’ [RetailDive]
- You are not original or creative on Instagram [QZ]
PRODUCT
- Walmart is reportedly launching an Everlane-like clothing brand [QZ]
- Vans aims to inspire and educate with its Van Gogh museum collection [AdWeek]
- Are fashion brands pivoting to focus on cosmetics and fragrance? [Fashionista]
- Amphibio is a 3D-printed shirt that lets you breathe underwater [FastCompany]
BUSINESS
- Wrangler owner VF plans to spin off jeans business [WSJ]
- How Benefit Cosmetics stays young [BoF]
- Is Burberry’s simple new logo catnip to copycats? [Jing Daily]
- Black designers have to work twice as hard – & are still ‘emerging’ [Refinery29]
CULTURE
- Community, the missing ingredient in luxury’s streetwear pivot [BoF]
- Bad taste is the best thing to happen to fashion [Vogue]
- Black women are dominating the September issues [Evening Standard]
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