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digital snippets e-commerce film mobile social media Startups technology

Digital snippets: Asos launches podcast, Burberry’s success on Periscope, Jet hits $1m in first-day sales

A round-up of the latest stories to know about surrounding all things fashion and tech…

asos

  • Asos launches weekly podcast in customer engagement push [Retail Week]
  • Burberry’s Snapchat and Periscope campaigns deliver a record 100m impressions [The Drum]
  • Jet, the new Amazon competitor, hits $1 million in sales on launch day [re/code]
  • Forever 21 launches Instagram-powered thread screen [DigitalBuzzBlog]
  • Nordstrom is making it simple to buy via text message [NRF]
  • Birchbox’s monthly deliveries will give virtual reality a fascinating test run [AdWeek]
  • Katy Perry, Coty launch perfume line with Twitter pop-up shop [AdAge]
  • Victoria’s Secret chatting app ensures instantaneous customer satisfaction [PSFK]
  • LVMH to launch Apple Watch rival [Reuters]
  • Amazon will be the number one US clothing retailer very soon [Bloomberg]
  • Old Navy follows viral hit with another back-to-school music video [AdAge]
  • Rakuten buys virtual fitting room start-up Fits.Me in a fashion commerce play [TechCrunch]
  • E-commerce start-up Tinker Tailor shuts down operations [Fashion Times]
  • Personal shopping app Scratch launches with $3.6 million in funding [Fashionista]
  • Battle of the buy buttons: What does the social commerce hybrid mean for retail brands? [The Drum]
  • The surprising way smartphones are changing the way we shop [The Washington Post]
  • Malte Huffmann of Dafiti on cracking fashion e-commerce in Latin America [BoF]
  • Fashion’s biological future is now [Huffington Post]
  • Programmable clothes are going commercial [Co.design]
  • Apple Watch sales: what we know (and don’t know) [WSJ]
  • Pebble boss: ‘one day, people will not be able to live without their smartwatch’ [The Guardian]
  • Does Ringly have a place in an Apple Watch world? [TechCrunch]
  • Vogue launches Alexa Chung fashion documentary series, crowdsources questions [Vogue]
  • 10 retailer blogs that are genuinely worth reading [Econsultancy]
Categories
digital snippets e-commerce film mobile social media Startups technology

Digital snippets: shoplifters at Harvey Nichols, Iris van Herpen on fashion and science, Rakuten’s virtual fit start-up

A round-up of the latest stories to know about surrounding all things fashion and tech…

harveynichols

  • Harvey Nichols features genuine CCTV shoplifting footage in new Rewards ad (as pictured) [Creative Review]
  • Iris van Herpen’s science fashion [BoF]
  • Rakuten buys virtual fitting room start-up Fits.Me in a fashion commerce play [TechCrunch]
  • Why an “Amazon for high fashion” is a really bad idea [HighSnobiety]
  • Amazon Fashion, playing the long game [BoF]
  • ShopStyle figured out how to monetise Snapchat [Racked]
  • Why it took Zappos Labs five tries to admit failure [Fast Company]
  • Stamp your in-store Snapchats with custom Lilly Pulitzer prints [Digiday]
  • Crocs bets big on interactive Twitter videos with ‘Funway Runway’ effort [AdWeek]
  • Online jewellery start-up Bauble Bar to open retail stores [Forbes]
  • Matthew Williamson to sell part of pre-fall collection exclusively on Lyst [Fashionista]
  • Net-a-porter partners with Tom Ford on e-commerce exclusive [WWD]
  • Nike quickens plans to ‘seamlessly connect social platforms to commerce’ [The Drum]
  • How artificial intelligence is powering e-commerce in India [TechinAsia]
  • Fashion apps continue the trend for mobile swiping [The Telegraph]
  • Six futuristic retail displays that will change your idea of ‘e-commerce’ [Time]
  • Luxury brands dip toes in e-commerce waters [WSJ]
  • Why the Internet of Things won’t be about the ‘things’ for retailers [Retail Dive]
  • The man who wants to turn our clothes into modular gadgets [Wired]
  • Meet Mona, the world’s smartest personal shopper [PSFK]
  • Why the Apple Watch is flopping [Co.Design]
  • 3D-printing has stagnated, says pioneering designer Francis Bitonti [Dezeen]
  • We did not expect Vogue’s native advertising to be this good [Brand Republic]
Categories
digital snippets e-commerce film mobile social media technology

Digital snippets: Apple Pay, Macy’s, Rakuten, John Lewis, Old Navy, social media ads

A round-up of the latest stories to know about surrounding all things fashion and tech…

ApplePay

  • The complete guide to Apple Pay, including what’s the point? [Quartz]
  • Macy’s links with Google to show mobile users what’s in stock nearby [AdAge]
  • Japan’s Rakuten e-commerce giant launches in America with fashion site [BrandChannel]
  • John Lewis eyeing Oculus Rift opportunities to unite VR and in-store experiences [The Drum]
  • Old Navy gets in on the #selfie machine [DigitalBuzzBlog]
  • Top 10 fashion films of the season [BoF]
  • Fashion brands push social media ads [WWD]
  • Inside Pinterest: the coming ad colossus that could dwarf Twitter and Facebook [Forbes]
  • Twitter to roll out its Buy button to general public in early 2015 [VentureBeat]
  • Does Oculus Rift have a future in retail? [WGSN/blogs]
  • Wonderluk’s made-to-order, 3D-printed accessories rival mass production [PSFK]