
A round-up of everything you might have missed in relevant fashion business, digital comms and tech industry news over the past fortnight.
TOP STORIES
- The sewbots are coming! [BoF]
- Nearly half of all retail jobs could be lost to automation within 10 years [Fortune]
- The botmakers who rule the obsessive world of streetwear [Wired]
- The ugly problem of pretty packaging [Racked]
BUSINESS
- New Ralph Lauren CEO has work cut out for him after dismal year [Retail Dive]
- Is British fast fashion too fast? [Racked]
- Why the rout in retail shouldn’t be a big worry for US economy [Bloomberg]
- Zara and H&M back in-store recycling to tackle throwaway culture [The Guardian]
SOCIAL MEDIA
- Publishers are using Facebook video to drive commerce revenue [Digiday]
- Bringing retail to ‘the speed of feed’: Facebook’s quest to court luxury brands [Glossy]
- Instagram launches selfie filters, copying the last big Snapchat feature [TechCrunch]
- Sales of this L’Oreal product rose 51% after ‘everyday influencers’ promoted it heavily on Snapchat [AdWeek]
MARKETING
- Why there’s no yoga in Lululemon’s first global campaign [AdAge]
- Community is core to next-gen brands [BoF]
- Bill Nighy asks ‘Why would anyone shop at TK Maxx?’ in retailer’s zany TVC [The Drum]
- Selfridges leverages Positive Luxury’s Butterfly Mark to up transparency [Luxury Daily]
RETAIL & E-COMMERCE
- Inside 24 Sèvres, LVMH’s new multi-brand e-commerce play [BoF]
- J Crew on underestimating retail tech [WSJ]
- ‘Ultra-fast’ fashion players gain on Zara, H&M [Retail Dive]
TECHNOLOGY
- Fashion and technology will inevitably become one [Engadget]
- Is the ‘RFID retail revolution’ finally here? a Macy’s case study [Forbes]
- How brands are using AI to find influencer matches [AdAge]
- Mobile tech, digital platforms, AI among key topics at Decoded Fashion London Summit [WWD]
- Why Amazon’s delivery-drone team is obsessed with geese [Bloomberg]
- Google touts Assistant’s new e-commerce features [Retail Dive]
START-UPS
- Miroslava Duma launches fashion tech lab with $50 million to invest [BoF]
- Why do so many big fashion and beauty brands want to support start-ups? [Fashionista]