Some more great stories from around the web surrounding all things fashion and digital over the past week:
- Isaac Mizrahi to sell fashion line exclusively on LivingSocial [Mashable]
- Lanvin reveals new campaign film starring real models from print ads (as above) [Fashionista]
- Helmut Lang launches guest blogging series [WWD]
- The rise of the blogger designer [Telegraph Fashion]
- How to make a perfume ad go viral: just be Lady Gaga [AdAge]
- Product videos nudge apparel shoppers toward register [eMarketer]
- Vogue mines intel from 2,000 fashion-focused females with virtual focus group, Style Society [AdWeek]
- Le Book selects fashion videos for New York Film Festival next spring [Vogue.co.uk]
- Infographic: for brand engagament, visuals rule [Mashable]