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Digital snippets: Brexit fallout for fashion, big brands hit Reddit, Uniqlo’s digital identity

sibling_brexit
Sibling’s designers showing their support to stay in the EU during their menswear fashion show ahead of the referendum

We’re back with another round-up of everything you might have missed in fashion and technology news (and beyond) over the past week or so. Needless to say, Brexit has been the big subject as the industry tries to weigh up what such a result means for them going forward. We’ve highlighted some of the must-read pieces on the subject. Beyond that there’s an update on the value of Reddit for brands, insight on Uniqlo’s evolving digital identity and to cheer everyone up, Amazon’s new #saysomethingnice campaign…


  • Britain votes to exit EU, unleashing untold damage on the fashion industry [BoF]

  • Brexit: Retail chiefs must lead in the creation of a prosperous future [Retail Week]

  • What Brexit means for British fashion brands [Esquire]

  • Here’s why Brexit might not be so bad for… Burberry [Yahoo]

  • E-commerce winners and losers in the wake of Brexit [Glossy]

  • Why big brands are suddenly getting cozy with Reddit [AdWeek]

  • How fashion brands are starting to design like tech companies [Co.Design]

  • How Uniqlo plans to establish a digital identity [Glossy]

  • Amazon Fashion launches #saysomethingnice social campaign [The Industry]

  • Online fashion curator FarFetch, which links shops to customers, grows in China [SCMP]

  • Nicola Formichetti on subcultures, digital life & advertising on Pornhub [Oyster]

  • Augmented reality bot brings virtual lipstick try-on to Facebook Messenger [Forbes]

  • Target shoppers love this superfan account [Racked]

  • Snap, swipe, like: The mobile future of fashion retail [BBC]

  • The evolution of the mobile payment [TechCrunch]

  • E-commerce is supposedly capital intensive. So why do the companies that raise the least tend to do the best? [Pando]

  • How social media turned into shoppable media [The Industry]

  • Pinterest adds a shopping cart and visual search to challenge Amazon [AdWeek]

  • Refinery29 is building a 10-person Facebook Live team [Digiday]

  • Meet the new wave of wearables: stretchable electronics [Fast Company]

  • Iris Apfel emojis are happening with Macy’s [Fashionista]
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digital snippets technology

Digital snippets: all the wearable tech news from #CES

under-armour-hb-2

Trawling the halls of the Las Vegas Convention Center during CES is the equivalent of perusing 38 football fields of shoulder-to-shoulder booths featuring endless displays of new technology.

The great news about the internet: you don’t have to actually do that hard work yourself. So here’s a round-up of all the fashion-related and wearable technology news that came out of the week, as written by other people all over the web (I too gave it a miss this year!)…

  • How Under Armour plans to turn your clothes into gadgets [Wired]
  • Under Armour’s Gemini 2 sneakers are fitness trackers for your feet (as pictured) [Mashable]
  • Misfit’s wearables hide their tech behind cool minimalism [Wired]
  • Fitbit Blaze launches as $200 Apple Watch competitor [TechRepublic]
  • Samsung unveils ‘Smart Suit’ as part of family of wearables [Mashable]
  • Samsung made a smart belt that doesn’t suck [The Verge]
  • Fossil to roll out 100 wearables [WWD]
  • OMbra biometric smart sports bra woos women [BrandChannel]
  • L’Oréal patch measures UV exposure [TrendWalk]
  • Fashion icon Iris Apfel debuts luxury smart bracelets that track health [MedicalDaily]
  • Mira’s new smart jewellery combines tech and high fashion [DigitalTrends]
  • Futuristic sneakers tighten automatically, warm your feet and are controlled by an app [MailOnline]
  • Casio maps out smartwatch territory in cyclists and hikers [FT]
  • SCOTTeVEST’s new jacket lets users cleverly store a laptop inside their clothing [iDigitalTimes]
  • Clothes at the CES fashion show actually looked pretty normal [CNET]
  • A look at some of the wackiest wearables on show [Wareable]

Image via Mashable