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Louboutin releases first app

Christian Louboutin has launched its first app, comprised of everything from seasonal collections to sketches from the designer and news about the brand.

“Red Sole Fans Rejoice – the definitive guide for Louboutin lovers worldwide has arrived,” reads the write-up. Available for the iPhone and iPod Touch, it is designed to provide fans with access to everything they would want to know about the world of Louboutin.

Included is an area showcasing the latest collections, which allows users to discover each shoe and bag in detail and share it with friends; and an in-app wish list, which acts as a “digital corkboard” enabling fans to collect their favourite products.

There’s also a section called 20 Ans, which houses the full set of sketches from Louboutin’s 20th Anniversary Capsule Collection, alongside images of the finished shoes.

Under “Videos” meanwhile, friends of the brand are interviewed and seen mixing and matching their favourite products together. Two final areas include one for news and events from the brand, and another for store locations worldwide.

It is available from the app store now.

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Digital snippets: Kardashian’s ShoeDazzle, Nordstrom, Gilt Groupe, Fashion140

Some more great stories from around the web surrounding all things fashion and digital this week:

  • Kim Kardashian’s ShoeDazzle raises $40m in capital [AllThingsD]
  • Inside¬†Gilt Groupe: a tour of the leading flash-sales site’s Brooklyn offices [BusinessInsider]
  • Weaving together ethical fashion and social media with the IOU Project [CNN]
  • Five best practices for fashion retailers on Facebook [Mashable]