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Editor's pick sustainability technology

Kering launches interactive EP&L for World Environment Day

To mark World Environment Day on June 5, Kering launched a digital, interactive version of its 2018 Environmental Profit and Loss (EP&L) report.

Kering’s annual EP&L was originally launched in 2011. It allows the group to measure its environmental footprint across its internal business operations, business activities and supply chain.

The new report is accessible on a dedicated digital platform. This is divided into four different sections, two of which allow data from the 2018 EP&L to be visualized in different interactive formats. The third allows users to download all of the raw material aggregate data Kering used to create the report, while the fourth provides access to the full methodology.

Together, these four sections create unprecedented access into Kering’s sustainable strategy.  

“Sharing the underlining EP&L data will complement the methodology we open-sourced in 2015 to further help other companies gain greater transparency of their supply chains and clarify their impact on the environment,” said Marie-Claire Daveu, chief sustainability officer and head of international institutional affairs at Kering.  

Kering’s hope for this new EP&L is also that industry players will be able to build on the data and create their own environmental analysis reports.

In more detail, the first section, called 2018 results, displays the environmental impact insights that were gathered and displayed on the original report in an interactive map format. This allows users to visualize how different environmental impact factors, such as greenhouse gas emissions and land use, impact different geographical locations in which Kering operates.

Through a filter function, users can further customize searches. For example, they can narrow down specific raw materials they are interested in, as well as different product categories such as “couture” or “jewelry”.

Kering’s EP&L “2018 results” map visual

The second category, Material Intensities, allows users to visualize the impact of specific materials in graph format. Again, the data can be customized by using a filter function that allows users to find out very specific information on material type, process step and country.

The third allows users to access and download the raw aggregate datasets that form the backbone of the interactive functionality of the report. These can again be customized to suit the search requirements of a user, they can also be analyzed and then downloaded.

Simultaneously to Kering launching its new EP&L, daughter brand Gucci has also launched its adapted EP&L report in the same interactive format, the first of the Kering brands to do so.

The group aims to further augment the report in October 2019 with a Hackathon in Paris. Inspired by Kering’s successful implementation of its “My P&L app”, this will invite tech experts, sustainability specialists and developers,  to build out apps and other digital solutions.

“Our Hackathon will leverage this data to innovate new tech solutions, which will undoubtedly support us in achieving our 40% EP&L reduction target,” comments Marie-Claire Daveu. “I hope this will also encourage a broader adoption of the resulting tools to facilitate the reduction of luxury and fashion’s impact on the environment and on biodiversity.”

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Startups technology

Marimekko hosting AR and VR based design hackathon

Hyvä Myrsky (good storm) pattern, designed by Maija Louekari for the Marimekko Designathon hackathon
Hyvä Myrsky (good storm) pattern, designed by Maija Louekari for the Marimekko Designathon

Finnish design house Marimekko is running a hackathon inviting 50 young creators to challenge the conventions of the textile and clothing industry.

Focused on fusing design with technology, the Marimekko Designathon will look to virtual and augmented realities specifically to help.

It will run in collaboration with European tech event Slush and hackathon company Junction, and be held as part of the Helsinki Design Week from September 15-17, 2017, at the brand’s headquarters.

Six jury members, including Etsy.com chairman and Flickr co-founder, Caterina Fake, will select the top 3-5 ideas at the weekend, with those winners then given the opportunity to present their innovations to an audience of investors and start-ups at Slush 2017, on November 30 and December 1.

Applicants can sign up now through August 31 at Designathon.marimekko.com.

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Startups technology

This upcoming London “Fashathon” is aiming to develop new fashion-tech

The Fashion Innovation Agency and SetSquared are launching a Fashathon
The Fashion Innovation Agency and SetSquared are launching a Fashathon

The Fashion Innovation Agency, which hit London Fashion Week with another mixed reality initiative this week, is now announcing an upcoming “Fashathon”.

It’s teamed up with SetSquared, a university business incubator, to host a two-day hackathon at the London College of Fashion dedicated to fashion and technology. And it’s calling for creatives, fashion designers, technologists, people with business skills, students and entrepreneurs to join the event, which will give 50 people in total the chance to develop their ideas into investible business solutions. Experts and mentors will be on hand to spark inspiration.

“Possibilities for merging fashion with technology – two pioneering sectors by definition – are endless. There is a never-ending flow of innovations emerging or soon to be discovered. The only question is: what will be next?” SetSquared asked in a blogpost.

Matthew Drinkwater, head of the Fashion Innovation Agency, said: “We hope this two-day workshop will lead to the discovery of the next big thing. The digital revolution is beginning to force huge change within an industry that is ripe for disruption. Work at the crossroads of fashion, retail and technology is leading to new business models and products that will revolutionise our clothes and how we shop for them in the future.”

He noted technologies including artificial intelligence and machine learning, augmented and virtual realities, blockchain, internet of things, smart materials and robotics, as of particular interest.

The Fashathon will take place on June 30 and July 1 from 9am to 7pm. The deadline for applications is May 26.

Categories
digital snippets film mobile social media technology Uncategorized

Digital snippets: Chanel, Hugo Boss, Warby Parker, My Flash Trash, CES

Some more great stories from around the web surrounding all things fashion and digital over the past week:

 

  • Gamines and a godson star in Karl Lagerfeld’s new Chanel film [Telegraph Fashion]
  • Hugo Boss bolsters runway live-streaming via mobile, Spotify [Luxury Daily]
  • Warby Parker’s latest annual-report infographic is a sight for sore eyes [AdWeek]
  • 12 fashion forward tech accessories from CES [Mashable]
  • What can we learn from the top five retail brands on Twitter? [Econsultancy]
  • Hearst to host technology event during NYFW [WWD]

And as bonus, here’s an incredible deck on social, digital and mobile stats from China. It’s bulky, but well worth the read: [We Are Social]

Categories
technology Uncategorized

Fashion Hackathon set for MBFW New York, winning app to be launched by CFDA

fashionhackathon_decoded

Mercedes-Benz Fashion Week New York is set to host a “Fashion Hackathon” this February, tasking teams of tech hackers with building an app that solves a challenge facing the industry.

Hosted by Decoded Fashion, who has previously run conferences focused on fashion and technology in both New York and London, the initiative will see fashion and retail executives joining 30 teams on the morning of February 2 to discuss their pain points, the technology they currently use, and the technology they wish existed.

These conversation will inspire the hackers to come up with the new apps, designing and building them within the space of 24 hours.

The best three will then have until February 14 to prepare (with mentorship) for a finale due to take place at MBFW. There they will present to a panel of judges from both the technology and fashion worlds, including Steven Kolb, CEO of the Council of Fashion Designers of America (CFDA), Harrison Weber of The Next Web, and Benita Singh of Source4Style.

The winning team will win cash in the region of $15-$25k as well as the opportunity to have their creation launched by the CFDA.