Here’s a round-up of the latest stories to know about surrounding all things fashion and tech. Fashion & Mash is now taking a bit of a break for the summer in a bid to regenerate, but we’ll be back later in August…
- Why Polyvore’s Jess Lee sold to Yahoo [TechCrunch]
- Calvin Klein takes on sexting, Tinder to promote #mycalvins (as pictured) [WWD]
- Marques’Almeida is releasing its new campaign by email [i-D]
- Louis Vuitton to stage Instagram-friendly ‘Series 3’ exhibition in London [BoF]
- Filmmaker and video artist Charles Atlas creates Calvin Klein Collection’s new fall campaign [Style.com]
- The Asos approach to native content: authenticity [Digiday]
- How Facebook (not YouTube) is helping Chubbies make videos about men’s shorts go viral [AdWeek]
- Forever 21 launches Instagram powered thread screen [DigitalBuzzBlog]
- Everlane’s mobile app: one-tap checkout, download incentives [Digiday]
- Agile adaptors: How John Lewis, Argos and Westfield are innovating through start-ups [The Drum]
- Do universal shopping carts have a future? [Fashionista]
- If you think Amazon is huge now, wait until it becomes America’s biggest fashion retailer [Quartz]