Categories
business digital snippets e-commerce product Retail social media sustainability technology

ICYMI: Farfetch’s IPO, everything to know about CGI influencers, Bitcoin hairspray

Farfetch IPO
Farfetch IPO

A round-up of everything you might have missed in relevant fashion, retail and tech industry news over the past week.

TOP STORIES
  • Farfetch files for IPO, testing investors’ appetite for luxury [BoF]
  • The numerous questions around the rise of CGI models and influencers [Vogue]
  • You can buy hairspray with Bitcoin now [TheCut]
  • Yuval Noah Harari on what the year 2050 has in store for humankind [Wired]
TECHNOLOGY
  • Amazon is losing its smart speaker dominance [AdWeek]
  • Microsoft’s HoloLens mall demos bring early AR glasses to the masses [VentureBeat]
  • Los Angeles subway to become first in the US to use body scanners [DigitalTrends]
SUSTAINABILITY & PURPOSE
  • Fur: A reality check [BoF]
  • Is clothing rental the secret to making fashion sustainable? [Independent]
  • Fashion for Good launches toolkit on how to develop Cradle to Cradle denim [FashionUnited]
  • Why Instagram’s ‘outfit of the day’ hashtag is bad for fashion – and bad for the soul [TheGuardian]
  • German outdoor brand Vaude starts upcycling community [FashionUnited]
RETAIL & E-COMMERCE
  • McDonald’s unveils new Apple store-like Chicago flagship location [HypeBeast]
  • Superga, Cos, Rains and Fred Perry join Coal Drops Yard lineup [Retail Gazette]
  • 5 reasons why LA is the place to be for retailers [FootwearNews]
  • Consumers opt for marketplaces, fast retail, personalization [WWD]
MARKETING & SOCIAL MEDIA
  • Neutrogena, Sonos beta test use of video in Amazon search campaigns [MobileMarketer]
  • Alibaba’s to host first fashion show in China [JingDaily]
  • Rebecca Minkoff to present new brand identity during NYFW [WWD]
  • It’s never been easier to buy a pair of Yeezys [GQ]
  • Counterfeiting make-up is a new trend in Chinese how-to videos [JingDaily]
PRODUCT
  • Everlane is launching ‘clean silk’ in a move toward greater sustainability [Fashionista]
  • This digitally-knitted sportswear is like 3D-printed clothing [Wired]
  • River Island launches homeware [Drapers]
BUSINESS
  • Why the gender discrimination lawsuit against Nike is so significant [Vox]
  • Mulberry hit by House of Fraser collapse [FT]
  • $500 million in counterfeit Louis Vuitton, Gucci, Chanel Goods seized in one of the largest busts to date [TheFashionLaw]
  • Bringing affordable fast fashion to Africa [WWD]
CULTURE
  • How make-up swatches became a political battleground [Dazed]
  • In hype beast homes, Supreme accessories are the hot decor [Fashionista]

How are you thinking about innovation? We’re all about finding you the perfect partners to do so. TheCurrent is a consultancy transforming how fashion, beauty and consumer retail brands intersect with technology. We deliver innovative integrations and experiences, powered by a network of top technologies and startups. Get in touch to learn more.

Categories
business data digital snippets e-commerce product Retail social media sustainability technology

ICYMI: Inside Magic Leap, no one buys through Alexa, Supreme’s covetable newspaper ad

Magic Leap
Magic Leap

A round-up of everything you might have missed in relevant fashion, retail and tech industry news over the past week.

TOP STORIES
  • Inside Magic Leap’s quest to remake itself as an ordinary company (with a real product) [Wired]
  • Surprise, no one buys things via Alexa [TechCrunch]
  • New York Post Supreme ad turns tabloid into impossible to find commodity [NY Times]
  • Adidas has a clever plan for staying relevant: withholding its biggest hits [QZ]
  • Toward a different language of size [NY Times]
TECHNOLOGY
  • How fashion retailer H&M is betting on artificial intelligence and big data to regain profitability [Forbes]
  • Wayfair unleashes mixed-reality shopping [RetailDive]
  • Starbucks may let customers pay with bitcoin [CNN]
  • Red Bull, Swarovski test Kik’s cryptocurrency rewards app [MobileMarketer]
SUSTAINABILITY & PURPOSE
  • Could rental fashion help us become more sustainable? [Harper’s Bazaar]
  • Walmart tried to make sustainability affordable. Here’s what happened [QZ]
  • Esprit and IndustriALL collaborate to improve workers’ rights [FashionUnited]
RETAIL & E-COMMERCE
  • Online retailers are using empty mall spaces to test products [Digiday]
  • Are retail stores now museums too? New beauty shop charges you to enter [Observer]
  • 9 tips for mastering the in-store experience [BoF]
  • Most consumers abandon online shopping carts due to lengthy checkouts [WWD]
  • Casper to open 200 stores across North America [RetailDive]
  • Levi’s unveils Project F.L.X. customization studio in Downtown LA [WWD]
  • Why isn’t Zara on every street corner? [Forbes]
  • Debenhams begins roll-out of in-store gyms [TheIndustry]
  • Store, café or art gallery? The rise and rise of the concept store [FashionUnited]
MARKETING & SOCIAL MEDIA
  • L’Oréal brings AR makeup sampling to Facebook [MobileMarketer]
  • How the #VanLife movement is influencing car design [FastCompany]
  • ‘Stories’ was Instagram’s smartest move yet [Recode]
  • Snapchat expands Shoppable AR to its top creators [Digiday]
  • How Poshmark’s sellers made $1B off the ‘social mall’ [RetailDive]
  • You are not original or creative on Instagram [QZ]
PRODUCT
  • Walmart is reportedly launching an Everlane-like clothing brand [QZ]
  • Vans aims to inspire and educate with its Van Gogh museum collection [AdWeek]
  • Are fashion brands pivoting to focus on cosmetics and fragrance? [Fashionista]
  • Amphibio is a 3D-printed shirt that lets you breathe underwater [FastCompany]
BUSINESS
  • Wrangler owner VF plans to spin off jeans business [WSJ]
  • How Benefit Cosmetics stays young [BoF]
  • Is Burberry’s simple new logo catnip to copycats? [Jing Daily]
  • Black designers have to work twice as hard – & are still ‘emerging’ [Refinery29]
CULTURE
  • Community, the missing ingredient in luxury’s streetwear pivot [BoF]
  • Bad taste is the best thing to happen to fashion [Vogue]
  • Black women are dominating the September issues [Evening Standard]

 

How are you thinking about innovation? We’re all about finding you the perfect partners to do so. TheCurrent is a consultancy transforming how fashion, beauty and consumer retail brands intersect with technology. We deliver innovative integrations and experiences, powered by a network of top technologies and startups. Get in touch to learn more.

Categories
Campaigns data digital snippets Retail social media sustainability technology

ICYMI: Plastic waste becomes Adidas tees, how Bitcoin went luxury, data to reduce returns

Adidas for Earth Day
Adidas for Earth Day

A round-up of everything you might have missed in relevant fashion, retail and tech industry news over the past fortnight.

TOP STORIES
  • Adidas created Earth Day soccer jerseys made from ‘upcycled’ plastic ocean waste [AdWeek]
  • How Bitcoin went luxury [Vogue]
  • How retailers are crunching data to cut losses from returns [Glossy]
  • The fashion world after Anna Wintour [NY Times]
TECHNOLOGY
  • Alibaba is becoming a major investor in facial-recognition technology [Quartz]
  • Retail’s adapt-or-die moment: how artificial intelligence is reshaping commerce [CB Insights]
  • Leap Motion’s “virtual wearables” may be the future of computing [Co.Design]
  • Why beauty giants are snapping up technology startups [BoF]
  • Farfetch launches startup accelerator [BoF]
  • LVMH’s Ian Rogers on Station F [WWD]
SUSTAINABILITY
  • The beginner’s guide to how blockchain could change the ethical fashion game [Fashionista]
  • Why brands are under increasing pressure to be transparent about what they believe in [AdWeek]
  • Stella McCartney: ‘Only 1% of clothing is recycled. What are we doing?’ [TheGuardian]
RETAIL & E-COMMERCE
  • Brandless, the ‘Procter & Gamble for millennials’ startup that sells everything for $3, is launching a pop-up, but you can’t buy anything [Business Insider]
  • Glossier opening permanent retail space in LA [WWD]
MARKETING & SOCIAL MEDIA
  • Two computer-generated influencers are at war right now, and nothing is real anymore [W Magazine]
  • With privacy updates, Instagram upsets influencer economy [BoF]
  • How Vans is shaking up its experiential marketing to get more personal [BrandChannel]
  • Snapchat has launched in-app AR shopping, with Adidas and Coty among the first sellers [TheDrum]
BUSINESS
  • Adidas partners with Lean In to promote equal pay for women [WWD]
  • Gap CEO Art Peck: Big data gives us major advantages over competitors [CNBC]
Categories
business digital snippets e-commerce product Retail social media sustainability technology

ICYMI: embracing AR, Artefact accepts crypto payments, why AI for retail is all wrong

Ikea AR augmented reality
Ikea

A round-up of everything you might have missed in relevant fashion, retail and tech industry news over the past fortnight.

TOP STORIES
  • Brands are finally embracing augmented reality, but not without speed bumps [AdWeek]
  • Artefact London becomes world’s first tailor to accept crypto payments [TheIndustry]
  • Why retail’s artificial intelligence bet is all wrong [QZ]
  • Who is most vulnerable to Amazon’s inexorable rise? [BoF]
  • Hubert de Givenchy dies at 91; Fashion pillar of romantic elegance [NY Times]
TECHNOLOGY
  • Macy’s advancing mobile checkout in innovation agenda [WWD]
  • Bose’s augmented reality glasses use sound instead of sight [TheVerge]
  • Nordstrom is investing in technology to support personalization and customer service [Glossy]
  • ‘People are never going to want to buy something via voice’: Alexa hasn’t caught on for fashion brands [Glossy]
  • Buying stuff with Bitcoin could get way easier courtesy of PayPal [TrustedReviews]
SUSTAINABILITY
  • H&M on why collective industry ambition is crucial for a sustainable fashion future [Forbes]
  • Sustainability is not about designing less, but designing better [Wallpaper]
RETAIL & E-COMMERCE
  • John Lewis CIO: forget incremental updates, retailers need a total tech reset to survive [Campaign]
  • Harvey Nichols joins Farfetch in a first for both companies [WWD]
MARKETING & SOCIAL MEDIA
  • Instagram could soon be launching voice and video calling [DigitalTrends]
  • The world’s first digital supermodel has arrived, here’s what you need to know [HighSnobiety]
PRODUCT
  • This designer bag is made from Burberry’s leftover leather scraps [Wired]
  • The soles of these shoes are made from recycled gum [Fast Company]
  • Allbirds wants your next sneaker to come from eucalyptus trees [BoF]
BUSINESS
  • Prada sees growth ahead despite profit drop [Reuters]
  • The running list of 2018 retail bankruptcies [RetailDive]
  • Is Dior ready for a revolution? [BoF]
  • Tommy Hilfiger’s bet on instant gratification is paying off [Bloomberg]
Categories
business data digital snippets e-commerce product Retail social media sustainability technology

ICYMI: Bitcoin millionaires love streetwear, voice shopping on the rise, solving the last mile

Bitcoin millionaires are coming for streetwear
Bitcoin millionaires are coming for streetwear

A round-up of everything you might have missed in relevant fashion, retail and tech industry news over the past week.

TOP STORIES
  • Bitcoin millionaires are coming for streetwear [GQ]
  • Alexa, I need … everything. Voice shopping sales could reach $40 billion by 2022 [USAToday]
  • Solving for the last mile is retail’s next big disruption [RetailDive]
  • What Gucci’s gun stance says about the end of corporate neutrality [BoF]
TECHNOLOGY
  • Levi’s revolutionizes finishing process, driving more sustainable supply chain [TCDaily]
  • Unilever and IBM’s blockchain experiment: a silver bullet for digital or a ‘glitzy’ quick fix? [TheDrum]
  • JD.com’s new accelerator focuses on blockchain startups [TechCrunch]
  • JD.com upgrades AR/VR capabilities for beauty [WWD]
SUSTAINABILITY
  • Why is it so hard for clothing manufacturers to pay a living wage? [Racked]
RETAIL & E-COMMERCE
  • Wear now, pay later: credit shopping goes digital [BoF]
  • ‘To find it, just Boohoo it’: How the fast-fashion retailer is making a go of visual search [Glossy]
  • Stitch Fix CEO Katrina Lake talks data, Amazon—and hot tubs [FastCompany]
  • Macy’s just confirmed the end of department stores as we know them [Business Insider]
MARKETING & SOCIAL MEDIA
  • The Outnet is using its chatbot to push out influencer content [Glossy]
  • The Gap wins over Instagram with this empowering breastfeeding ad [FastCompany]
  • Allbirds is selling a limited-edition shoe exclusively on Instagram [Glossy]
PRODUCT
  • Hunter teams up with Target for limited edition collection [TheIndustry]
  • The US is now buying more stretchy pants than blue jeans [QZ]
BUSINESS
  • Why Burberry chose Riccardo Tisci [BoF]
  • How Guess mismanaged its #MeToo crisis [BoF]
  • Marks & Spencer publishes gender pay gap and pledges to extend monitoring to age, ethnicity and disability [TheIndustry]
Categories
business digital snippets e-commerce product social media sustainability technology

ICYMI: Fashion themes from Davos, Bitcoin bubble, social media’s black market

The seven female co-chairs of the 2018 World Economic Forum at Davos
The seven female co-chairs of the 2018 World Economic Forum

A round-up of everything you might have missed in relevant fashion, retail and tech industry news over the past week.

TOP STORIES
  • 4 Davos themes fashion needs to watch [BoF]
  • Beyond the Bitcoin bubble [NY Times]
  • The follower factory: Inside social media’s black market [NY Times]
  • How box logos and the blockchain reveal our anxieties about an uncertain future [Ssense]
TECHNOLOGY
  • I got chipped: a dispatch from the frontier of wearable tech [Fast Company]
  • Sewing a mechanical future [RobotRabbi]
  • Inside the race to create an AI-powered virtual Elton John [Wired]
  • L’Oréal launches 3D AR hair color simulation app [FashionNetwork]
SUSTAINABILITY
  • The world’s most sustainable companies 2018 [Forbes]
  • Napapijri launches new form of digital manufacturing [FashionUnited]
RETAIL & E-COMMERCE
  • Prada debuts new pop-up retail project in Macau [WWD]
  • Fashion retailers in China go cashier free using facial recognition payment [Jing Daily]
  • How customers decide whether to buy from your website [HBR]
SOCIAL MEDIA
  • Inside Balmain’s digital revolution [BoF]
  • Neiman Marcus looks to associates for social media commerce [Pymnts]
PRODUCT
  • How Nike used algorithms to help design its latest running shoe [Wired]
  • Couture that combines Japanese craftsmanship with the science of space travel [CNN]
BUSINESS
  • Richemont offers €2.7 billion for full control of Yoox Net-a-Porter [BoF]
  • Asos sales soar driven by ‘exceptional’ UK performance [Retail Week]
  • Will Hedi Slimane be a blessing or a curse for Céline? [HighSnobiety]
  • Kering, Stella McCartney in talks to end partnership [BoF]
  • Abercrombie and Fitch might actually be pulling off its comeback [Glossy]
Categories
business data digital snippets e-commerce Startups sustainability technology

What you missed: retail’s existential reckoning, Echo Dot is the Christmas best seller, bots on the rise

2017 was the year of retail’s existential reckoning
2017 was the year of retail’s existential reckoning

A round-up of everything you might have missed in relevant fashion business, digital comms and tech industry news over the final fortnight of 2017.


TOP STORIES
  • 2017 was the year of retail’s existential reckoning [Quartz]
  • The Echo Dot was the best-selling product on all of Amazon this holiday season [TechCrunch]
  • Bots are about to get better at customer support than humans [Wired]
  • The last days of Colette [Garage]

BUSINESS
  • Retailers feel shoppers’ Christmas cheer [WSJ]
  • Jonathan Saunders steps down from DVF role [Guardian]
  • Meet Oscar Olsson, the mind behind H&M’s new brand for millennials [TheCut]
  • Reformation raises $25 million to fuel brick-and-mortar growth [BoF]
  • Clothing companies are trashing unsold merchandise instead of donating it [TheOutline]
  • With Phoebe Philo leaving Céline, what’s next? [BoF]
  • UK cotton back in production in Manchester [BBC]

MARKETING
  • Adidas brings all-star talent and tech to the table [BrandChannel]

E-COMMERCE
  • Prada launches e-commerce platform in China [Reuters]
  • The fake news of e-commerce [Racked]
  • There’s money to be made in returning e-commerce orders [LA Times]
  • What fashion brands can learn from Nike’s first six months as an Amazon partner [Glossy]
  • E-commerce company ThredUP rolls out AI-powered ‘goody boxes’ to rival discount clothing chains [AdWeek]

STORES
  • Walmart is developing a personal-shopper service for rich moms — and a store with no cashiers [Recode]
  • Sephora mastered in-store sales by investing in data and cutting-edge technology [AdWeek]

TECHNOLOGY
  • This is Magic Leap’s mixed reality headset [Engadget]
  • If the bitcoin bubble bursts, this is what will happen next [Wired]
  • Mall of America gets high-tech with chatbot and humanoid robots [Racked]
  • Ikea is stepping into virtual reality by creating a game for new store openings [AdWeek]
  • Beauty tech made major strides in 2017, and it’s only the beginning [Fashionista]

START-UPS
  • Target to buy Shipt for $550 million in challenge to Amazon [Bloomberg]
  • Meet the nanotech scientist who used her mad skills to build a better party clutch [FastCompany]
Categories
business digital snippets e-commerce product social media sustainability technology

What you missed: Amazon’s AI designer, sewing robots at Nike, AR iPhone apps

Inside the Grabit robots making Nikes
Inside the Grabit robots making Nikes

A round-up of everything you might have missed in relevant fashion business, digital comms and tech industry news over the past fortnight.


TOP STORIES
  • Amazon has developed an AI fashion designer [MIT]
  • A new t-shirt sewing robot can make as many shirts per hour as 17 factory workers [Quartz]
  • These robots are using static electricity to make Nikes (as pictured) [Bloomberg]
  • A preview of the first wave of AR apps coming to iPhones [Techcrunch]
  • In a Zara world, who orders custom clothing? [Racked]
  • What happened to wearables? [BoF]

BUSINESS
  • Matchesfashion.com sells majority stake to Apax after fierce bidding war [NY Times]
  • Making sense of Chanel’s secret filings [BoF]
  • Is Nordstrom the next acquisition target for Walmart or Amazon? [RetailDive]
  • North Korea factories humming with ‘Made in China’ clothes, traders say [Reuters]
  • Is counterfeiting actually good for fashion? [HighSnobiety]
  • C&A Foundation highlights ‘gaps to overcome for clean and circular fashion’ [Fashion United]

SOCIAL MEDIA
  • ‘Game of Thrones’ actor Maisie Williams will kick off new Twitter series for Converse [Creativity]
  • How Instagram and Snapchat are benefiting from Facebook’s declining teen and tween numbers [AdWeek]
  • Facebook furthers WhatsApp monetisation efforts with verified business pilot [The Drum]
  • Condé Nast and Facebook are debuting a virtual reality dating show [AdWeek]

MARKETING
  • Zalando turns festival into three-day live marketing campaign [BoF]
  • Donatella Versace works with eight creatives for new versus ads [WWD]
  • 40% of consumers want emails from brands to be less promotional and more informative [AdWeek]
  • In first-ever TV ad, Patagonia targets Trump administration [MediaPost]

RETAIL & E-COMMERCE
  • What is Amazon, really? [Quartz]
  • How Westfield is combating the Amazon threat with digital upgrades at its malls [Digiday]
  • Betting on brick-and-mortar: Alibaba’s billion-dollar retail experiment [Forbes]
  • H&M’s Arket encourages transparent shopping on its new e-commerce site [WGSN]
  • Uniqlo’s retail empire embarks on a digital revolution [Nikkei]
  • Farfetch Black & White partners with Certona to offer personalised e-commerce to luxury brands [The Industry]
  • Shopify’s e-commerce empire is growing in Amazon’s shadow [Bloomberg]
  • Voice search, 3D modelling and chatbots named as 2017’s most significant e-commerce trends [The Drum]

TECHNOLOGY
  • 11 tech leaders share the real truth about artificial intelligence (and what really matters) [Forbes]
  • How Bitcoin is making waves in the luxury market [CNN]
  • How blockchain could boost the fashion industry [BoF]
  • Walmart and Google partner to challenge Amazon’s Alexa [Retail Dive]
  • Google and Vogue are bringing voice-activated content from the magazine to home devices [AdWeek]
  • Latest Magic Leap patent shows off prototype AR glasses design [Techcrunch]
  • ‘Self-driving’ lorries to be tested on UK roads [BBC]

PRODUCT
  • Everlane’s quest to make the world’s most sustainable denim [Fast Company]
  • The zipper: the innovation that changed fashion forever [Bloomberg]
  • A new high-tech fabric could mean the end of bulky layers in the winter [Quartz]
  • Watch how Vans can now put any custom design on your shoes in under 15 minutes [Fast Company]
  • How RFID tags became trendy [Engadget]
  • Leather grown using biotechnology is about to hit the catwalk [The Economist]
  • These brands are teaming up on smart hang tags [Apparel Mag]
Categories
e-commerce mobile social media technology

Brave new tech world: Shoppers want it all and soon

Rebecca Minkoff's in-store digital mirror
Rebecca Minkoff’s in-store digital mirror

We’ll all be using augmented reality (AR) and Bitcoin to buy products by 2020. Really? Well, that’s what some people in a 1,000-plus-person survey of UK consumers seem to think.

Not that the numbers were that huge but they were big enough to take note of. So, by 2020, 20% expect to see contactless digital payments extending from their current form to take in digital currencies like Bitcoin, 16% expect to be able to download products and 3D print them, 15% would like to use AR to try before they buy and 14% are hoping drone deliveries can get off the ground (pun intended).

So just who are these digital optimists? Infomentum’s new Beyond Digital, What’s Next for Businesses in 2020 report spoke to a sample of office workers – those permanently connected individuals collectively (and annoyingly) referred to as Generation C.

What the survey found is a quantifiable level of expectation that technology would continue to impact their work lives and their shopping lives in a relatively short time frame.

What it also found is that for the present, we’re all online a lot, we expect a good experience at the very least and if we don’t get it we’ll bitch endlessly on social media.

The report revealed that 83% of those Infomentum spoke to use smartphones to access the internet, 75% use laptops (but for less than five hours a day) and 65% use tablets. The dear old desktop computer doesn’t even seem to get a look-in.

Of course, what those figures don’t tell us is the kind of browsing they’re doing. But while the chances a lot of smartphone browsing sessions are as much about on-the-spot research as serious buying, the fact that this research was done largely to look at people’s working lives shows just how far the smartphone has come. The fact is, a lot of people are using their phones for business-related browsing too.

Retail dilemmas

When we’re researching online, we’re often looking not at retailer sites but at free content sites and that’s where retailers often try to reach potential customers with banner ads. But one thing we don’t want to see when we’re browsing content is… yes, you guessed it, banner ads. The number objecting to such ads is increasing and now stands at 62%.

The report also offered up are some scary (and enlightening) figures for those retailers not getting the online experience right:

  • 77% of people would leave a website immediately if they struggle to access it
  • 89% will talk about negative experiences on social media, although 96% would share positive experiences
  • 55% don’t bother speaking to customer service staff if they have problems
  • 76% say clear navigation is a key web feature
  • 60% are impressed by overall speed and loading times (so anyone with very ‘heavy’ pages should be thinking twice there)
  • 51% are impressed by effective search functionality

This post first appeared on Trendwalk.net, a style-meets-business blog by journalist, trends specialist and business analyst, Sandra Halliday

Categories
digital snippets e-commerce film social media Startups technology

Digital snippets: Wren, Gucci, John Lewis, Lord & Taylor, Kenneth Cole, Sephora

A bit of a catch-up post today in light of several weeks of travel… here then all the latest stories to know about surrounding fashion and tech from the past fortnight or so:

 

  • “First Kiss” film (as above) goes viral with 63 million views – is ad for clothing label Wren [NY Times]
  • Gucci launches own Spotify music hub to promote short film ‘The Fringe’ [The Drum]
  • John Lewis looks to digital innovation as next big thing in retail with ‘JLab incubator’ [The Guardian]
  • Lord & Taylor now accepting bitcoin [CNBC]
  • Kenneth Cole challenges consumers to do good deeds and prove it via Google Glass [Creativity]
  • Sephora launches ‘Beauty Board’ social shopping platform [USA Today]
  • Bergdorf Goodman makes Instagram shots shoppable at SXSW with 52Grams [5th/58th]
  • Dolce & Gabbana crafts love story around perfume to appeal to consumer emotion [Luxury Daily
  • adidas launches gaming platform powered by social media starring Lionel Messi [Marketing Magazine]
  • Can Instagram save ageing teen retailer Aeropostale? [CNBC]
  • Which big brands are courting the maker movement, and why – from Levi’s to Home Depot  [AdWeek]
  • How beacon technology could change the way we shop [Fashionista]
  • On Instagram, a bazaar where you least expect it [Bits blog]
  • What Google’s wearable tech platform could mean for the fashion industry [Fashionista]
  • Smartphone payment system to be unveiled in UK [FT]
  • Alibaba ramping up efforts to sell US brands in China [WSJ]
  • What does WeChat’s new e-credit card mean for luxury? [JingDaily]
  • Op-Ed | Are camera phones killing fashion? [BoF]