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Ralph Lauren goes virtual, SMS marketing, Thom Browne expands footprint

A round-up of everything you might have missed in relevant fashion, retail and tech industry news over the past week.

TOP STORIES
  • Where are people shopping again? (BoF)
  • Wounded by pandemic, online luxury faces long road to recovery (WWD)
SUSTAINABILITY & PURPOSE
  • Canada Goose launches Humanature sustainable initiative (Fashion United)
  • H&M’s green machine: a recycling solution? (Vogue Business)
  • Chasing the holy grail of circular fashion (BoF)
  • Supreme, Allbirds, Everland among Remake’s sustainability offenders (WWD)
RETAIL & COMMERCE
  • What to know about virtual stores (Vogue Business)
  • The not-so-darling side of DTC brands (Retail Dive)
  • Ted Baker launches virtual shopping option in US stores (WWD)
  • Peace Out skincare looks to SMS marketing to drive holiday sales (Glossy)
  • How beauty stores have changed during the pandemic (BoF)
  • Ebay holds first drive-thru luxury authentication in L.A. (WWD)
  • Facebook debuts shoppable livestream with Anne Klein (Retail Dive)
MARKETING & SOCIAL MEDIA
  • Why social media advertising is still necessary (BoF)
  • In a digital world, first impressions can make or break a luxury brand (Jing Daily)
  • The power of Youtube in the era of COVID-19 (Retail Dive)
  • Ralph Lauren going virtual for the holidays (WWD)
PRODUCT
  • H&M’s latest Conscious Exclusive collection made from waste (Fashion United)
  • Canada Goose to introduce sustainable parka in January (WWD)

BUSINESS

  • Target continue to grow, in-store and online, even as COVID-19 cases surge (WWD)
  • Zalando expects faster growth in 2021 (Reuters)
  • Leading luxury brands are more dominant than ever (Vogue Business)
  • Alibaba Group’s sophisticated game of monopoly (Jing Daily)
  • Richemont needs a transformational move (BoF)
  • Thom Browne expanding retail footprint significantly (WWD)
CULTURE
  • Angelica Cheung left Vogue China, what’s next for Chinese media? (BoF)
  • Seizing fashion’s homeware opportunity (BoF)
  • As Instagram becomes a shopping mall, Twitter becomes Instagram (High Snobiety)

By Katherine Cheng

Katherine Cheng is the Innovation Editor at TheCurrentDaily and Head of Technology Strategy at Together Group, where she consults for clients including Farfetch, Cartier and H&M. Originally from Hong Kong, she is interested in how cultural, behavioral and technological shifts influence how consumers and brands interact with each other. Her primary focus is on leveraging emerging technologies and the global startup ecosystem to drive meaningful innovation across the retail landscape.