Future of pop-ups, preparing for holiday, Eileen Fisher and West Elm collaborate
A round-up of everything you might have missed in relevant fashion, retail and tech industry news over the past week.
TOP STORIES
- Fashion’s new playground: Esports and gaming (Vogue Business)
- Retail is ‘scrambling’ to keep up with accelerated disruption in the COVID-19 era (Retail Dive)
- How to prepare for the toughest holiday season ever (BoF)
SUSTAINABILITY & PURPOSE
- Fashion is hurting biodiversity. New guidelines could help. (Vogue Business)
- Fashion Positive launches industry’s first circular materials guidelines (WWD)
- Alexander McQueen launches MCQ, a blockchain-powered creative platform (HighSnobiety)
- How mobile technology can encourage sustainability (Environment Journal)
RETAIL & COMMERCE
- Is pre-sale the future of luxury retail? (WWD)
- Popup power: why short-term stores are set to thrive (Vogue Business)
- John Lewis launches virtual queuing system trial (TheIndustry.Fashion)
- The case for opening a new store right now (BoF)
- Even as the pandemic persists, the future of retail is not locked down (WWD)
- Tmall Luxury unveils new features to connect brands with Gen Z (Retail Dive)
MARKETING & SOCIAL MEDIA
- TikTok unveils first shoppable livestream with Ntwrk (Retail Dive)
- 4 post-COVID marketing tips that will save luxury brands in China (Jing Daily)
- The “Gucci Model Challenge” is taking over TikTok (Teen Vogue)
- How Summer Fridays pivoted its marketing due to Covid-19 (Glossy)
PRODUCT
- Disney Store launches clothing recycled from Walt Disney World plastic bottles (TheIndustry.Fashion)
- Eileen Fisher, West Elm launch sustainable home line using denim discards (WWD)
- Reiss launches new “Luxe Leisure” collection to answer to the “new normal” (TheIndustry.Fashion)
BUSINESS
- Walmart sells two more ecommerce brands in digital reshuffle (Bloomberg)
- Ulta Beauty says makeup category ‘challenged’ amid coronavirus (WWD)
- How Sephora prepped for an ecommerce onslaught (Retail Dive)
- Why aren’t more Chinese department stores going bankrupt? (BoF)
- Alibaba wants American brands. The same ones as Amazon (Vogue Business)
- Amazon says forging ahead with luxury platform (WWD)
CULTURE
- Why Gen Y & Z continue shopping despite crisis (Fashion United)
- When controversy hits in China, luxury brands bank on short attention spans (Jing Daily)
- How Yeti beat streetwear at the business of making things…cool (High Snobiety)
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