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Future of pop-ups, preparing for holiday, Eileen Fisher and West Elm collaborate

A round-up of everything you might have missed in relevant fashion, retail and tech industry news over the past week.

TOP STORIES
  • Fashion’s new playground: Esports and gaming (Vogue Business)
  • Retail is ‘scrambling’ to keep up with accelerated disruption in the COVID-19 era (Retail Dive)
  • How to prepare for the toughest holiday season ever (BoF)
SUSTAINABILITY & PURPOSE
  • Fashion is hurting biodiversity. New guidelines could help.  (Vogue Business)
  • Fashion Positive launches industry’s first circular materials guidelines (WWD)
  • Alexander McQueen launches MCQ, a blockchain-powered creative platform (HighSnobiety)
  • How mobile technology can encourage sustainability (Environment Journal)
RETAIL & COMMERCE
  • Is pre-sale the future of luxury retail? (WWD)
  • Popup power: why short-term stores are set to thrive (Vogue Business)
  • John Lewis launches virtual queuing system trial (TheIndustry.Fashion)
  • The case for opening a new store right now (BoF)
  • Even as the pandemic persists, the future of retail is not locked down (WWD)
  • Tmall Luxury unveils new features to connect brands with Gen Z (Retail Dive)
MARKETING & SOCIAL MEDIA
  • TikTok unveils first shoppable livestream with Ntwrk (Retail Dive)
  • 4 post-COVID marketing tips that will save luxury brands in China (Jing Daily)
  • The “Gucci Model Challenge” is taking over TikTok (Teen Vogue)
  • How Summer Fridays pivoted its marketing due to Covid-19 (Glossy)
PRODUCT
  • Disney Store launches clothing recycled from Walt Disney World plastic bottles (TheIndustry.Fashion)
  • Eileen Fisher, West Elm launch sustainable home line using denim discards (WWD)
  • Reiss launches new “Luxe Leisure” collection to answer to the “new normal” (TheIndustry.Fashion)
BUSINESS
  • Walmart sells two more ecommerce brands in digital reshuffle (Bloomberg)
  • Ulta Beauty says makeup category ‘challenged’ amid coronavirus (WWD)
  • How Sephora prepped for an ecommerce onslaught (Retail Dive)
  • Why aren’t more Chinese department stores going bankrupt? (BoF)
  • Alibaba wants American brands. The same ones as Amazon (Vogue Business)
  • Amazon says forging ahead with luxury platform (WWD)
CULTURE
  • Why Gen Y & Z continue shopping despite crisis (Fashion United)
  • When controversy hits in China, luxury brands bank on short attention spans (Jing Daily)
  • How Yeti beat streetwear at the business of making things…cool (High Snobiety)

 

 

By Katherine Cheng

Katherine Cheng is the Innovation Editor at TheCurrentDaily and Head of Technology Strategy at Together Group, where she consults for clients including Farfetch, Cartier and H&M. Originally from Hong Kong, she is interested in how cultural, behavioral and technological shifts influence how consumers and brands interact with each other. Her primary focus is on leveraging emerging technologies and the global startup ecosystem to drive meaningful innovation across the retail landscape.