A round-up of everything you might have missed in relevant fashion, retail and tech industry news over the past week.
TOP STORIES
- The future of experiential retail in era of coronavirus (Retail Dive)
- Stores may be reopening, but brands shouldn’t put e-commerce back on the simmer (The Drum)
- LVMH and Kering’s new battlefield is online (Vogue Business)
SUSTAINABILITY & PURPOSE
- Gucci environmental impact reduced by 21% ahead of 2025 targets (WWD)
- China’s new technologies are making retail more sustainable (Jing Daily)
- What does it mean to be a mission-driven brand now? (BoF)
- BFC sets positive fashion site, partners with Parley for the Oceans (WWD)
RETAIL & COMMERCE
- Will covid-19 push contactless payments into the mainstream? (Retail Dive)
- Selfridges seeks to offer “joyful experience” as stores reopen (The Guardian)
- Brands should seize the retail opportunity as lockdown restrictions lift (The Drum)
- Tapping Russia’s booming e-commerce market(Vogue Business)
- Mirolio’s Motivi launches new retail-to-digital initiative (WWD)
MARKETING & SOCIAL MEDIA
- Are targeting vouchers a successful strategy for brands (Jing Daily)
- Nielsen brings gaming, extreme reality tech to shopper marketing program for CPGs (Marketing Dive)
- Tech battles to take fashion’s live-streaming crown (Vogue Business)
PRODUCT
- Havaianas reinvents original design to create street sandal (TheIndustry.Fashion)
- London fashion-tech company launches custom facemask service (Fashion United)
- Nike’s Space Hippie marks a new era of sustainable product (Highsnobiety)
BUSINESS
- Zara owner built a post-covid retailer before virus came along (Bloomberg)
- The secret to Mytheresa’s success (BoF)
- Starbucks is about to look a lot different – and covid-19 is only part of the reason why (Fast Company)
- Why Chanel doesn’t want to change the fashion system (BoF)
- The rise and fall of reformation (Glossy)
CULTURE
- The fashion show is over (The Guardian)
- Have consumers in Asia changed their digital consumption habits during coronavirus? (The Drum)