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COVID-19: The new ‘New Normal’, the live streaming boost, the industry resets

A round-up of everything you might have missed in relevant fashion, retail and tech industry news over the past week.

TOP STORIES
  • Digital Download: Liz Bacelar on the technologies that will shape fashion (WWD)
  • The pandemic is changing every aspect about shopping: from store layouts to how jeans are folded (Washington Post)
  • Fashion’s alternatives to the discounting trap (Vogue Business)
SUSTAINABILITY & PURPOSE
  • Conde Nast announces commitment to become carbon neutral 2030 (Fashionista)
  • Will fashion ever be good for the world? Its future may depend on it (BoF)
  • The fight to protect fashion’s artisans (Vogue Business)
  • Designers and the social set partake in Cartier’s “Over the Rainbow” challenge (Tatler)
RETAIL & COMMERCE
  • Paris reopens, reshapes real-life luxury shopping (Vogue Business)
  • Facebook launches ecommerce feature for small businesses (TheIndustry.Fashion)
  • North American shoppers slowly return to stores after lockdown (Bloomberg)
  • Former Stitch Fix COO launches AI-powered shopping app (RetailDive)
  • Tmall continues to acquire luxury partners (Jing Daily)
MARKETING & SOCIAL MEDIA
  • Nike aims phones at the sky in search for sneaker-shaped AR cloud (Mobile Marketer)
  • Influencer marketing is here to stay post-Covid-19 (Fashion United)
  • The coronavirus boost to streaming, by the numbers (Content Commerce Insider)
  • Instagram hustles to become global hub for digital fashion shows (BoF)
PRODUCT
  • Chipotle, American Eagle reimagine prom night (RetailDive)
  • This copper jacket is designed to kill viruses and bacteria (Fast Company)
  • This travel jumpsuit was designed for traveling in a pandemic (Fast Company)
  • Billie Eilish and Takashi Murakami collaborate for Uniqlo collection  (TheIndustry.Fashion)
BUSINESS
  • Retail’s slow steps toward a new normal (Vogue Business)
  • Retail is one of the biggest employers in the US and it desperately needs help (Quartz)
  • Richemont’s Rupert takes the long view (WWD)
  • Opening Ceremony says goodbye to its stores for good (Vogue)
  • Coronavirus crushes Asia’s garment industry (Reuters)
  • CFDA and BFC send reset message (WWD)
CULTURE
  • Is real time personalization the future of fashion retail? (Glossy)
  • What will post pandemic shopping patterns look like? (Drapers)
  • What is the millennial post-COVID-19 consumer sentiment? (Jing Daily)

By Katherine Cheng

Katherine Cheng is the Innovation Editor at TheCurrentDaily and Head of Technology Strategy at Together Group, where she consults for clients including Farfetch, Cartier and H&M. Originally from Hong Kong, she is interested in how cultural, behavioral and technological shifts influence how consumers and brands interact with each other. Her primary focus is on leveraging emerging technologies and the global startup ecosystem to drive meaningful innovation across the retail landscape.