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H&M trials clothing rental, Google to buy Fitbit for $2.1bn, biggest plastic polluters revealed

A round-up of everything you might have missed in relevant fashion, retail and tech industry news over the past week, including Google to buy Fitbit for $2.1billion.

A round-up of everything you might have missed in relevant fashion, retail and tech industry news over the past week.

Top Stories
  • H&M to trial clothing rental for the first time (H&M)
  • Google to buy Fitbit for $2.1billion (BoF)
  • Coca-Cola, Nestle, and PepsiCo are the world’s biggest plastic polluters-again (Fast Company)
  • Jetblue adds in-app chat for quicker customer support (Mobile Marketer)
  • Puma launches AR try on for new Future Rider (Highsnobiety)
  • Emotion recognition is China’s new surveillance craze (Financial Times)
  • It’s time to rethink voice assistants completely (Fast Company)
  • Footwear brand Camper integrates 3D printing in design process (Fashion Network)
  • Wearable spending forecasted to increase 27% in 2020 (Tech Crunch)
Sustainability & Purpose
  • John Lewis launches blueprint to encourage consumers to reduce, reuse and return packaging (The Industry)
  • Zalando commits to carbon neutrality (Fashion United)
  • The Fashion Pact announces 24 new signatories (Fashion United)
  • Monsoon pledge to become 90% sustainable by 2023 (Retail Gazette)
  • Timberland to build leather supply chain from regenerative ranches (Retail Gazette)
  • Could visiting a landfill transform fashion students into more sustainable designers? (Fashionista)
  • Startups are developing plant-based alternatives to silk (Vogue Business)
Retail & Commerce
  • Luxury e-tailer Xupes opens first UK retail store (Retail Gazette)
  • Millennials are falling in love with Galeries Lafayette (Vogue Business)
  • Vestiaire Collective partners with Selfridges for first permanent store (BoF)
  • Harrods to launch standalone beauty concept store at Intu Lakeside (Retail Gazette)
  • Notonthehighstreet to open two Christmas pop-ups (Fashion Network)
  • Lululemon invests in tech fitness startup Mirror (Retail Dive)
  • Ralph Lauren to digitize its entire product line (WWD)
  • Nike files new patent infringement lawsuit against Skechers (BoF)
  • Zac Posen’s House of Z has closed its doors (Vogue)
  • Nike sells Hurley to Bluestar Alliance (Retail Dive)
  • Chloe appoints Margiela chief as its new CEO (The Industry)
Marketing & Social Media
  • Coach becomes first luxury brand to have a float at the Macy’s Thanksgiving Day Parade (Forbes)
  • Instagram & Facebook ban the sexual use of emojis (Highsnobiety)
  • Do fashion brands need TikTok? (Vogue Business)
  • How to navigate social video’s growth spurt (Mobile Marketer)
  • #AllIsFineWithME: Russian women protest beauty standards on Instagram (Dazed)
  • A manifesto for mindful cross-cultural borrowing (BoF)
  • Has inclusive beauty really expanded the industry’s palette? (Retail Dive)

How are you thinking about innovation? The Current Global is a transformation consultancy driving growth within fashion, luxury and retail. Our mission is to solve challenges and facilitate change. We are thinkers and builders delivering innovative solutions and experiences. Get in touch to learn more.

By Hannah Reed

Hannah Reed is Junior Researcher at the Current Global, where she contributes to both the editorial site and consultancy projects for clients including Google, Farfetch and Shiseido. Her research background is focused specifically on how artificial intelligence and data can transform the high street, while her interests lie in how new technologies and broader innovation can impact the global retail landscape.