Rachel Arthur
Ian Rogers, LVMH
A round-up of everything you might have missed in relevant fashion business, digital comms and tech industry news over the past fortnight.
TOP STORIES
- Amazon’s Prime Day proves to be biggest shopping day ever [Bloomberg]
- Ian Rogers, LVMH’s chief digital officer: ‘We sell culture, and the culture’s changed’ [Glossy]
- Get ready for the internet of Louis Vuitton things [NY Times]
BUSINESS
- The cost of dead inventory: retail’s dirty little secret [BoF]
- Burberry among companies committing to 100% clean energy [Bloomberg]
SOCIAL MEDIA
- Does the fashion industry still need Vogue in the age of social media? [Guardian]
- Chinese social media in 2017: what you need to know [Jing Daily]
MARKETING
- Benetton launches Power Her Choices family planning campaign for UN Population Fund [The Drum]
- How Reebok used influencer reviews to break into the competitive running category [Digiday]
- Benefit in hot water over UK ‘skip class’ messaging [BrandChannel]
- How Adidas is using micro-influencers [Digiday]
RETAIL & E-COMMERCE
- What Colette’s closure means for fashion [BoF]
- ‘Trapped’: How Amazon is cornering fashion brands into wholesale [Glossy]
TECHNOLOGY
- 3D printers start to build factories of the future [The Economist]
- How Walmart uses AI to serve 140 million customers a week [VentureBeat]
- How Adore Me used AI to double its active customers [Glossy]
- Alibaba launches low-cost voice assistant amid AI drive [Reuters]
START-UPS
- Felix Capital raises $150M to double down on tech startups from the ‘creative class’ [TechCrunch]
- Luxury authentication start-up gets $2.6 million in funding round [WWD]