3D printing has taken off in recent years, with yearly shows dedicated to the technology taking place in countries ranging from the US to Israel, Turkey and Argentina, not to mention numerous advances consistently being applied to the fashion industry. This week it was the turn of designer Micheal Michalsky, who opted to showcase his new couture line on miniature 3D-printed mannequins during Mercedes-Benz Fashion week Berlin.
The “Reality” exhibition features 15 3D-printed dolls adorned in the German designer’s most recent looks. Each life-like figure is only a foot in height, and reminiscent of 17th century miniature fashion mannequins that couturiers would use to sell their designs to various royal courts and clients around the world, reports 3ders.org.
Michalsky is well know for being adidas’ creative director from 1995 to 2006, as well as providing fashion week in Berlin with big red carpet openings and events in collaboration with stars such as Lady Gaga and Marina and the Diamonds. More recently he became the creative expert at Düsseldorf based 3D printing tech company, Doob Group AG, which specialises in 3D scanning and the manufacturing of these 3D-printed figurines (frequently done as selfies and affectionately known as “Doobs”).
On the collaboration, he said: “Printing in 3D is a future technology, which already has influences fashion and will carry weight more and more in future [sic]. This is what fascinates me and I’m really excited about working together. I love and accept the challenge to merge technology with innovation and design and to relaunch the company’s optical appearance in public.”
A 3D-printed selfie of the designer does indeed stand at the head of his exhibition looking over his collection. You can catch it until January 29 at the Anna Jill Lüpertz Gallery in Berlin.