Rachel ArthurA round-up of the latest stories to know about surrounding all things fashion and tech…
- eBay unveils retail platform: all about omni [WWD]
- Kevin McKenzie, global chief digital officer at Westfield Group, on the mall of the future [BoF]
- Harrods to focus on gamification after being ‘undeterred’ by mixed results [Retail Week]
- The 7 best pieces of wearable tech we saw at CES [Fashionista]
- Macy’s restructures to boost digital marketing, mulls off-price plans [MediaPost]
- Uggs tests RFID in a bid to close the online-offline gap [Retail Week]
- Mercedes-Benz just made a great fashion ad, and it’s a total piss-take [The Drum]
- adidas launches Superstar campaign video featuring Rita Ora, David Beckham and Pharrell Williams [The Independent]
- Lady Gaga has turned her Instagram selfies into ads for Japanese beauty brand Shiseido [Business Insider]
- Max Factor puts a twist on the no-makeup selfie with #GlamJan campaign [Creativity Online]
- Moncler creates fake snow app for online fun [Luxury Daily]
- Montblanc announces a smart bracelet for your fancy watch [TechCrunch]
- From robots to beacons, the future of retail is at hand [BrandChannel]
- Snapchat wins hearts and minds on Madison Avenue [Digiday]
- How Snapchat can help retailers kill ‘showrooming’ [AdAge]
- As Pinterest pitches ads, brands flock to ‘Pinfluencers’ [WSJ]
- Google stops selling Google Glass [Marketing Magazine]
- How jewellery makers (not a tech company) finally cracked the battery problem for wearables [Forbes]
- Cuff raises $5 million Series A and partners with Richline to bring smart jewellery to the mainstream [TechCrunch]
- Materials science is the new black: 3D and 4D printing the future [Apparel]
- Disney and McLaren to fund wearable tech competition for start-ups [The Drum]
- “Back To The Future” power laces herald quantum wave of shoe tech at Nike [PSFK]
- The patented Nike shirt that could track your heart rate and blood pressure while you exercise [Quartz]