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Digital snippets: Black Friday, high tech holiday, Michael Kors, Burberry, Gap, Chanel, Asos

A round-up of the latest stories to know about surrounding all things fashion and tech…

MICHAELKORS_fashion-model-on-iphone

  • Fewer shoppers hit the stores on Black Friday, but retailers engaged for a marathon rather than a sprint [CNN Money]
  • Black Friday embrace by British retailers brings discounts and disorder [NY Times]
  • This holiday season, high-end retailers go high-tech [The Washington Post]
  • The biggest names in fashion are trying to make Instagram a shopping app, Michael Kors is the latest (as pictured) [Quartz]
  • Christopher Bailey’s Burberry vision: tech-driven yet personal [WWD]
  • Gap introduces an augmented reality experience called Play Your Stripes for holiday [DigitalBuzzBlog]
  • Chanel is pairing Pharrell Williams and Cara Delevingne in a romantic fantasy [Creativity Online]
  • Small wins: Asos’s data-driven male models [WGSN/blogs]
  • Why fashion marketers should be paying attention to Ello [Fashionista]
  • Intel, Opening Ceremony and CFDA unveil MICA wearable for market [BrandChannel]
  • A Zappos pop-up shop becomes a test to change the nature of mom-and-pop retail [VentureBeat]
  • New York subway riders can now shop on Amazon while underground, with digital pop-up stores [AdWeek]
  • Snapchat launches Snapcash payment feature with Square [BBC]

By Rachel Arthur

Rachel Arthur is Editor-in-Chief of Current Daily, the leading news source for fashion, retail and innovation, and the co-host of its weekly Innovators podcast. She otherwise serves as Co-Founder and Chief Innovation Officer of Current Global, a transformation consultancy driving growth within fashion luxury and retail. By background she is an award-winning business journalist and consultant, contributing to titles including Wired, Forbes and Business of Fashion.

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