Rachel ArthurA round-up of the latest stories to know about surrounding all things fashion and tech…
- All the digital activity happening this #NYFW [Fashion & Mash]
- Apple courts fashionistas as smartwatch expectations mount [Reuters]
- Gisele Bundchen shows off some serious Kung Fu skills for new Under Armour ad (as above) [Creativity Online]
- Burberry puts personalisation at the heart of My Burberry campaign [Marketing Magazine]
- Kate Moss stars in short film for Gucci [Grazia]
- Tom Ford to live-stream runway show for first time ever [Fashionista]
- Target, Nordstrom make Instagram shoppable [CNBC]
- Banana Republic creates content hub to push authenticity following brand repositioning [The Drum]
- Twitter now testing commerce, and Burberry is the first fashion brand on board [Fashionista]
- Google testing drone deliveries in Australia [The Atlantic]
- At WWD, a new owner tries to change course [NY Times]
- Infographic: The most popular eBay item in every state [Business Insider]