Recommended listening: Refashion podcast

refashion

A new fashion and tech podcast has launched that’s worth checking out. Refashion kickstarted in April 2014 and has already featured interviews with the likes of Will Young, director of Zappos Labs; Melissa Coker of womenswear brand Wren; and Daniela Cecilia, founder of visual search app ASAP54.

Created for fashion entrepreneurs and business owners, the podcast aims to “highlight the hottest fashion tech startups and seek business advice from founders and fashion executives”, says its own founder Cristina Quitania.

Part of her mission, she says, is to help tighten the learning curve. “By bringing together the most influential players from each community each week, the Refashion Podcast has one goal in mind: to support innovation, creativity and growth – growth that both propels the fashion industry and ourselves. I stand for collaboration and a continuous curiosity to learn, and believe that these two things will build a transformed fashion community.”

Young talks about customer service for instance, while Coker focuses on how the brand achieved such viral video success with its recent First Kiss campaign.

A recent episode sees Andy Goodman, managing director at service design agency Fjord, discussing smart materials, nano technology and synthetic biology. From wearables to embeddables, this is a fantastic exploration of where science is leading us in the future, and what really we can expect to see.

There are also sessions with companies including Lookbook.nu, Everpurse, Mallzee and more. And I’m on there in my role as senior editor at WGSN, talking about what’s happening in social media trends for the fashion world, as well as how brands are balancing the role of technology from a gimmick versus truly ROI perspective.

Check it out via iTunesStitcher Radio and Refashion.co.