e-commerce Startups

Lyst introduces back in stock alerts


Social shopping site Lyst has introduced another nice feature to its platform – users can now receive alerts when items they’re interested in come back into stock.

Pitching the launch as combatting fashion FOMO (fear of missing out), the company says its mission is to make shopping as easy as possible. Now when users add items to their stylefeed they’ll be notified immediately when they become available to buy again.

This launch sits alongside the site’s already existing sale alerts, which lets users know when items they’re following get discounted.

The company also introduced an integrated checkout system earlier this summer, allowing users to shop directly from its site.


By Rachel Arthur

Rachel Arthur is Editor-in-Chief of Current Daily, the leading news source for fashion, retail and innovation, and the co-host of its weekly Innovators podcast. She otherwise serves as Co-Founder and Chief Innovation Officer of Current Global, a transformation consultancy driving growth within fashion luxury and retail. By background she is an award-winning business journalist and consultant, contributing to titles including Wired, Forbes and Business of Fashion.

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