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Another great fashion Vine using stop motion

In case you haven’t already spotted it, here’s one of the most genius Vine videos I’ve seen for the fashion industry yet:

It was created by one of Twitter’s own video producers, Ian Padgham, and nicely plays on the idea of models as dolls; moving, flicking and capturing them as they walk down the catwalk with his own fingertips in a clever form of stop motion animation.

Here’s another great post of his, this time moving the clock hands of Big Ben in London.

Check out my post on How fashion brands are using Vine over at Mashable otherwise for more.

By Rachel Arthur

Rachel Arthur is Editor-in-Chief of Current Daily, the leading news source for fashion, retail and innovation, and the co-host of its weekly Innovators podcast. She otherwise serves as Co-Founder and Chief Innovation Officer of Current Global, a transformation consultancy driving growth within fashion luxury and retail. By background she is an award-winning business journalist and consultant, contributing to titles including Wired, Forbes and Business of Fashion.

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