Digital snippets: in-store tech, Nike #makeitcount, Sephora, Reebok, Christian Louboutin
It’s been an interesting week of stories – lots of focus on the impact consumer behaviour online and technology itself is having on stores. The usual selection of brand digital activations too…
Macy’s CEO sees stores borrowing ideas from online [Reuters]
Rachel Arthur is Editor-in-Chief of Current Daily, the leading news source for fashion, retail and innovation, and the co-host of its weekly Innovators podcast. She otherwise serves as Co-Founder and Chief Innovation Officer of Current Global, a transformation consultancy driving growth within fashion luxury and retail. By background she is an award-winning business journalist and consultant, contributing to titles including Wired, Forbes and Business of Fashion.
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A round-up of everything you might have missed in relevant fashion, retail and tech industry news over the past week. TOP STORIES As fashion resets, its algorithms should too (Vogue Business) Catwalks, trade fairs and fitting rooms: how the fashion industry is going digital (Fashion United) SUSTAINABILITY & PURPOSE Fashion’s steep climb to sustainable viscose…
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A round-up of everything you might have missed in relevant fashion, retail and tech industry news over the past week, including Youtube’s ad revenue reaches $15 billion.
A round-up of everything you might have missed in relevant fashion, retail and tech industry news over the past week, including Vogue.com to launch new shopping vertical.
Rachel Arthur - April 15, 2012 