Digital snippets: Burberry, Nike, ShoeDazzle, Macy’s, Elle, Trendabl

Post author By Rachel Arthur
Post date April 2, 2012
1 Comment on Digital snippets: Burberry, Nike, ShoeDazzle, Macy’s, Elle, Trendabl

Some more great stories from around the web surrounding all things fashion and digital over the past week:

Burberry releases sneak preview of its forthcoming eyewear campaign (as above) [YouTube]

Nike continues tech offensive, launches e-commerce football app [The Next Web]

ShoeDazzle scraps monthly subscription model, adds lingerie and dress lines [Fast Company]

Macy’s looks to capitalise on tech-savvy generation [Brand Channel]

Elle UK boosts magazine subscriptions following live stream of Kristen Stewart cover shoot on Twitter [Media Week]

The 10 most mesmerizing fashion gifs [Fashionista]

My-Wardrobe co-founder launches LoveHats.com, incorporates virtual try-on service [WGSN Tumblr]

Trendabl launches; a lot like Instagram for fashion [Business Insider]

Tags ad, app, Burberry, campaign, digital, Elle, eyewear, fashion, gifs, Instagram, Kristen Stewart, live stream, lovehats.com, Macy's, magazine, My-Wardrobe, Nike, ShoeDazzle, trendabl, Twitter, virtual

By Rachel Arthur

Rachel Arthur is Editor-in-Chief of Current Daily, the leading news source for fashion, retail and innovation, and the co-host of its weekly Innovators podcast. She otherwise serves as Co-Founder and Chief Innovation Officer of Current Global, a transformation consultancy driving growth within fashion luxury and retail. By background she is an award-winning business journalist and consultant, contributing to titles including Wired, Forbes and Business of Fashion.

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1 reply on “Digital snippets: Burberry, Nike, ShoeDazzle, Macy’s, Elle, Trendabl”

[…] initiative followed the success of a similar one with Twilight actress Kristen Stewart last month (she will cover the June issue). This however marks the first time the mag has had a solo male […]

By Rachel Arthur

1 reply on “Digital snippets: Burberry, Nike, ShoeDazzle, Macy’s, Elle, Trendabl”

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