Lanvin turns to stop motion to animate decadent models in SS12 campaign film
Despite a lot to live up to following the success of its Pitbull-backed dancing short last season, Lanvin has managed to outdo itself in the video stakes for spring/summer 2012, this time with a stop motion spot shot once again by Steven Meisel.
It stars models Aaron Vernon, Angus Low, Aymeline Valade, Johannes Schulze, Marte Mei van Haaster, and Othilia Simon.
Set around a somewhat debauched dinner table complete with snakes, it ties together images of the group by animating them to the tune of Maxine Ashley’s ‘Cookieman’, produced by Pharrell Williams.
Rachel Arthur is Editor-in-Chief of Current Daily, the leading news source for fashion, retail and innovation, and the co-host of its weekly Innovators podcast. She otherwise serves as Co-Founder and Chief Innovation Officer of Current Global, a transformation consultancy driving growth within fashion luxury and retail. By background she is an award-winning business journalist and consultant, contributing to titles including Wired, Forbes and Business of Fashion.
Want to know more about how our technology partners can help you reach your innovation goals? The Current Global is a transformation consultancy driving growth within fashion, luxury and retail. Our mission is to solve challenges and facilitate change. We are thinkers and builders delivering innovative solutions and experiences. Get in touch to learn more.
A round-up of everything you might have missed in relevant fashion, retail and tech industry news over the past week. TOP STORIES Where are people shopping again? (BoF) Wounded by pandemic, online luxury faces long road to recovery (WWD) SUSTAINABILITY & PURPOSE Canada Goose launches Humanature sustainable initiative (Fashion United) H&M’s green machine: a recycling…
A round-up of everything you might have missed in relevant fashion, retail and tech industry news over the past week. TOP STORIES Fashion is set for an M&A frenzy in 2021 (BoF) What a vaccine could mean for retail (Retail Dive) SUSTAINABILITY & PURPOSE Clothing businesses urged to protect their profits and the planet with…
A round-up of everything you might have missed in relevant fashion, retail and tech industry news over the past week. TOP STORIES The US election: what’s at stake for fashion? (BoF) The one thing luxury brands must do in times of uncertainty (Jing Daily) SUSTAINABILITY & PURPOSE Amazon unveils new Climate Pledge Friendly initiative to…
A round-up of everything you might have missed in relevant fashion, retail and tech industry news over the past week. TOP STORIES Luxury’s coronavirus recovery: Who’s ahead and who’s behind (BoF) Fashion’s pivot to e-commerce and the future (WWD) SUSTAINABILITY & PURPOSE Sustainability, transparency are “do or die” for fashion (WWD) Moncler close to carbon…
A round-up of everything you might have missed in relevant fashion, retail and tech industry news over the past week. TOP STORIES How fashion brands are preparing for lockdown 2.0 (BoF) Retailers brace for more pandemic trouble (Retail Dive) SUSTAINABILITY & PURPOSE Tommy x Mercedes capsule zeroes in on sustainability (WWD) Selfridges launches sustainability focused…
A round-up of everything you might have missed in relevant fashion, retail and tech industry news over the past week. TOP STORIES The pros and cons of virtual showrooms (BoF) Department stores’ decade of decline (Retail Dive) SUSTAINABILITY & PURPOSE Burberry, IBM interns collab on product tracing system (WWD) H&M launches the first and only-in-store…
A round-up of everything you might have missed in relevant fashion, retail and tech industry news over the past week. TOP STORIES 6 ways the pandemic has changed how people shop (BoF) Department stores have failed customers. Here’s how to fix them. (Fast Company) Can luxury fashion ever regain its luster? (NYT) SUSTAINABILITY & PURPOSE…
A round-up of everything you might have missed in relevant fashion, retail and tech industry news over the past week. TOP STORIES Will American retail rise again? (BoF) Struggling retailers brace for a muted holiday season (NYT) Global fashion weeks adapt to post-coronavirus landscape (WWD) SUSTAINABILITY & PURPOSE Tommy Hilfiger commits to going circular. Will…
A round-up of everything you might have missed in relevant fashion, retail and tech industry news over the past week. TOP STORIES Fashion’s new playground: Esports and gaming (Vogue Business) Retail is ‘scrambling’ to keep up with accelerated disruption in the COVID-19 era (Retail Dive) How to prepare for the toughest holiday season ever (BoF)…
Rachel Arthur - February 7, 2012 