Following on from the Prada, Victoria, Victoria Beckham and T by Alexander Wang post below, here’s a quick look at two further SS12 campaign releases this week.
First up is Marni’s H&M spot, shot by none other than Hollywood director Sofia Coppola. The ad stars actress Imogen Poots, and was filmed in Marrakesh, Morocco, at a house that Coppola once went to with friends. It is set to the soundtrack, Avalon, by Bryan Ferry:
There’s a great behind-the-scenes video here, too, in which Coppola says she wanted to do something artful that would represent Marni.
And Kate Bosworth returns to Vanessa Bruno again this season, in a beautiful film called Moonlight.
Directed by Stephanie Di Giusto, it comes accompanied with a conceptual passage describing it to be about “a stellar girl, a radiant girl who clutches onto the moon and arrives in an unknown land, on unmarred ground, as immaculate as her white ensemble”: