Kenzo teases new collection with animated video

I love this new animated video from Kenzo:

 

Directed by Jo Ratcliffe and produced by Ryan Goodwin-Smith at Passion Pictures, it acts as a teaser for the brand’s first collection under new creative directors Humberto Leon and Carol Lim of Opening Ceremony. Bright, quirky and fun, it’s incredibly on-brand.

The music is by Rob Coudert, and animation by Rob Ward and Suzanne Deakin.

It also appeared in The Business of Fashion’s recent Top 10 fashion films of the season.