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Digital snippets: Norma Kamali, Net-a-Porter, StylistPick, Swarovski, M&S

Post author By Rachel Arthur
Post date September 18, 2011
1 Comment on Digital snippets: Norma Kamali, Net-a-Porter, StylistPick, Swarovski, M&S

Some more great stories from around the web surrounding all things fashion and digital over the past week:

Norma Kamali SS12

Norma Kamali hosts 3D video fashion show, launches website [Forbes]

Net-a-Porter’s autumn ads tie-in Aurasma augmented reality [WWD]

Celebs meet tech – Cheryl Cole collaborates with Stylistpick [TechCrunch]

Tommy Hilfiger finds Facebook generates most views of interactive videos [NewMediaAge]

Swarovski to run SCVNGR hunt in London [Mashable]

M&S targets fashion bloggers with Limited Collection push [Marketing magazine]

Tags 3-D, augmented reality, Aurasma, bloggers, Cheryl Cole, Facebook, interactive, M&S, Net-a-Porter, Norma Kamali, SCVNGR, StylistPick, Swarovski, video

By Rachel Arthur

Rachel Arthur is Editor-in-Chief of Current Daily, the leading news source for fashion, retail and innovation, and the co-host of its weekly Innovators podcast. She otherwise serves as Co-Founder and Chief Innovation Officer of Current Global, a transformation consultancy driving growth within fashion luxury and retail. By background she is an award-winning business journalist and consultant, contributing to titles including Wired, Forbes and Business of Fashion.

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1 reply on “Digital snippets: Norma Kamali, Net-a-Porter, StylistPick, Swarovski, M&S”

[…] in the footsteps of Dunhill, Net-a-Porter and the British Fashion Council before it, the brand has partnered with image-recognition […]

By Rachel Arthur

1 reply on “Digital snippets: Norma Kamali, Net-a-Porter, StylistPick, Swarovski, M&S”

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