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Nordstrom uses Xbox’s Kinect for interactive windows

US department store Nordstrom has integrated Microsoft’s Kinect technology into the windows of its flagship Seattle store.

The Xbox accessory has been used to enable shoppers passing by to “write with light” on the white backdrop of the display simply by moving their hands.

“With the help of Kinect’s infrared technology and their technical genius, our teams created a seamlessly interactive display that anyone can ‘paint’ on using just the motion of their hands in front of the glass,” Nordstrom posted on its blog.

The Kinect controller is reportedly hidden underneath a Dolce & Gabbana bag.

The interactive windows, which run until today, April 11, follow on from the store’s Spring 2011 Designer Catalog, a partnership with Glen Luchford and Ruben Toledo which also saw experiments in writing with light.

According to AllThingsD, Kinect for Xbox has also been used to create the world’s best shadow puppet and to operate a computer like Tom Cruise in Minority Report.

See the Nordstrom windows in action below:

By Rachel Arthur

Rachel Arthur is Editor-in-Chief of Current Daily, the leading news source for fashion, retail and innovation, and the co-host of its weekly Innovators podcast. She otherwise serves as Co-Founder and Chief Innovation Officer of Current Global, a transformation consultancy driving growth within fashion luxury and retail. By background she is an award-winning business journalist and consultant, contributing to titles including Wired, Forbes and Business of Fashion.

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